Youthful, Affordable and accessible
As a unique endeavour for reaching out to the informed youth of the sub continent, the AHF’s Jiyo initiative introduces yet another new range of products and services,. This range will be
branded separately as JANI and is designed for the young eagerly willing to explore and experience “handmade and ecological” that comes with the tag “affordable yet quintessentially edgy and high on design”. India is increasingly a fertile market where the bare minimum quality of life is now being made available to the remotest villages and small towns. The voluptuous middle class with their disposable incomes are queuing up for their share of good times. From giant e commerce portals to highway supermarkets, from affordable smart phones to online boutique galleria, from budget travel to exotic foods, from high street brands to quirky one offs, from auction houses to dollar shops, India has everything to suit varied pocket.